The first step to convert the microvideo platform into an eCommerce

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Abdur14
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Joined: Thu Jan 02, 2025 6:52 am

The first step to convert the microvideo platform into an eCommerce

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New 1-Click Pixel: Shopify merchants can install or connect their TikTok pixel, a small piece of code that businesses can place on their website to find new customers, optimize campaigns, and measure ad performance, with the click of a button, making conversion tracking faster and easier.
One-stop shop for TikTok campaigns: Marketers can create campaigns, target audiences, and track performance in one place.
Creativity made easy: Everyone has a story to tell on TikTok, a channel that allows Shopify merchants to create shareable native ads that resonate with the community. TikTok’s intuitive, creative tools help turn merchants’ products into high-quality TikToks in minutes.
New Advanced Matching Feature: This new functionality enables Shopify merchants to more effectively retarget their audiences, to better match TikTok ads with website conversions and enrich audiences for retargeting.
Free ad credit: Shopify merchants on Trial and Basic guatemala business email database plans will get €82 in ad credit after signing up and connecting a new TikTok For Business account to Shopify, and spending €20 within two weeks*.
[Tweet «#TikTok wants to help merchants reach audiences and make sales on its platform, and its partnership with #Shopify is the first step toward achieving this.


This could be the big push TikTok needs to start turning its platform into an eCommerce: the social network claims that around half of its users have confirmed that they discover new products through ads published by a brand on its app.

“ As part of our partnership, we will also begin testing new commerce features that will make it even easier for our users to discover Shopify sellers and purchase their products within the app.”
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