What does this mean in concrete terms? Imagine you are a furniture maker and want to draw attention to your new garden furniture. To do this, you want to raffle a copy among your fans on Facebook. You post a message on your Facebook page and call on your fans to indicate why they think they should win this piece of furniture. Then you let the comment with the most likes win. To promote your message to a larger audience, you turn it into an advertisement.
The above example is therefore allowed in the new situation. But the new guidelines south africa mobile phone number list are not carte blanche for all variants of promotions. It is not allowed to:
to let fans tag a photo that doesn't include them;
to ask fans to share a message on their Facebook profile (share & win).
The first point is clear. The second condition is more difficult, because it is something that happens a lot on Facebook. But it remains, despite the relaxation of the rules, not allowed. In concrete terms: the furniture maker may not ask participants in his action to share the message on their Facebook profile (timeline).