What should we do right now to optimize voice search?

Dive into business data optimization and best practices.
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himuhumaira
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Joined: Mon Dec 23, 2024 3:33 am

What should we do right now to optimize voice search?

Post by himuhumaira »

So why focus and work on this aspect?
In 2017, voice sales in the United States reached $1.8 billion, and that figure is projected to reach $40 billion by 2022. While we don’t know if these projections are accurate, the potential is huge. HigherVisibility also concludes its report on a positive note about the potential of virtual assistants, despite their declining use due to a lack of trust.
And while we may have to wait to see if the predicted explosion actually happens, there are austria email list a few things we can do now.

amazon alexa

So, back to the previous question:


Strengthen Local SEO

As we’ve seen, one of the most frequently given commands to voice assistants is “nearby” searches. Invest some time in updating all your local information for SEO , including your Google My Business account data.

It may seem like a trivial tip, but Google will penalize you for not finding details about your brand, so make sure that every time someone says “Hey Google” or “Alexa” they are directed correctly.

Use your content to answer questions

Knowing the problems your customers are having is helpful in earning a featured snippet and being catapulted to position zero in searches. It is in this area in fact that voice assistants look for answers. In fact, according to the Voice Search Ranking Report by the agency Roast, 80% of the answers searched by devices on Google Home come from snippets. There are several possible ways to earn these positions. You can optimize your copy using tools that reveal to you what the most frequent questions related to your keywords are . You can write your copy in a conversational style to imitate as much as possible the sentences that people would formulate, making sure to include the answers in the text : Google will reward these actions by granting you position zero.
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