In technical jargon, a keyword is a key word that the user uses to perform his search. When multiple key words are used in the same search to produce a phrase, the term query is used .
Keywords and queries are therefore the terms typed by the user to identify a topic and find information about it.
It is important for companies to carry out an analysis of the most used keywords in their market , to understand how potential customers approach a certain product and everything that surrounds it.
Search Intent: What is it?
People turn to a search engine for a variety of greece phone number list reasons: to get more information about a product, to understand what the best solution is to solve a problem, to buy a product or to know the opinions of others. They want to have specific information in a short time, obtaining a precise and exact answer to their requests.
The reason why a user searches on Google is called search intent or user intent .
Let's analyze together the various searches that the user carries out online.
Keywords and Queries: What Are They?
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