What are they, why are they important and how to optimize your website?
Posted: Sat Dec 28, 2024 4:10 am
Do you want to appear at the top of Google search results? Not only do you have the option to rank your website at the top, there is one more place above it: featured snippets . Read on to find out more!
What are featured snippets?
Featured snippets are short pieces of text that appear at the top of results in Google's SERP, quickly answering the user's question.
This piece of content that is highlighted in the results is automatically taken from a website that is indexed by Google. These can be definitions, tables, lists, recipes, videos, and more. They can appear for informational or long-form searches.
This type of result contains more content than would appear in the brazil telegram lead description. It is located above the organic results, sometimes it is the first thing the user sees, or it may appear below the paid results.
Google indicates that it displays this type of format when its system determines that it will help the user find what they are looking for more quickly. In addition to the highlighted text, there will be a link to the website where the information came from, so they can read more about it if necessary.
They are a very relevant type of result for mobile users or those who perform voice searches on virtual assistants.
Featured snippets should not be confused with structured data or rich snippets, as the latter are a way of organizing and encoding information on a page so that Google can better understand the information.
Types of featured snippets
Paragraph – Gives users a text with a concise definition or description of a concept. It typically answers “what is” questions and the answer is between 40 and 60 words long.
Table : Google takes data from a page and displays it as a table.
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List : It can be numbered or not, it is a list of elements presented in a specific order, they normally make lists with steps to do something or rankings.
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Videos : You may find videos in featured snippets if they provide the best response for users. It is very common to see them in how-to searches.
Another option similar to snippets is knowledge graphs, knowledge cards, and entity carousels. These are options that are not a position, they give an answer outside of the ranking, they are based only on entities, they may have a link, but they are not intended to be clicked on like featured snippets are.
Related questions are also another way to appear on Google.
What are featured snippets?
Featured snippets are short pieces of text that appear at the top of results in Google's SERP, quickly answering the user's question.
This piece of content that is highlighted in the results is automatically taken from a website that is indexed by Google. These can be definitions, tables, lists, recipes, videos, and more. They can appear for informational or long-form searches.
This type of result contains more content than would appear in the brazil telegram lead description. It is located above the organic results, sometimes it is the first thing the user sees, or it may appear below the paid results.
Google indicates that it displays this type of format when its system determines that it will help the user find what they are looking for more quickly. In addition to the highlighted text, there will be a link to the website where the information came from, so they can read more about it if necessary.
They are a very relevant type of result for mobile users or those who perform voice searches on virtual assistants.
Featured snippets should not be confused with structured data or rich snippets, as the latter are a way of organizing and encoding information on a page so that Google can better understand the information.
Types of featured snippets
Paragraph – Gives users a text with a concise definition or description of a concept. It typically answers “what is” questions and the answer is between 40 and 60 words long.
Table : Google takes data from a page and displays it as a table.
Post: The best SEO extensions for Google Chrome
List : It can be numbered or not, it is a list of elements presented in a specific order, they normally make lists with steps to do something or rankings.
<
Videos : You may find videos in featured snippets if they provide the best response for users. It is very common to see them in how-to searches.
Another option similar to snippets is knowledge graphs, knowledge cards, and entity carousels. These are options that are not a position, they give an answer outside of the ranking, they are based only on entities, they may have a link, but they are not intended to be clicked on like featured snippets are.
Related questions are also another way to appear on Google.