The importance of a sales approach

[mstajminakter16]

To truly accelerate a company, it is crucial to focus on the heart of the business: sales. Without sales, there is no revenue, and without revenue, there is no growth. That is why I believe an ideal acceleration program should dedicate at least 16 weeks to sales processes. This includes:

1. How to sell: Techniques and strategies to close effective sales.

2. How to follow-up: Maintain contact with potential customers and convert them into real customers.

3. How to recover lost customers: Strategies to re-engage customers who have drifted away.

4. How to open new markets: Identify and penetrate new market segments.

Differentiating between acceleration and incubation
Understanding the difference between acceleration and incubation is essential to designing effective programs. Acceleration focuses on companies that already have a product or service on the market and need to scale quickly. This includes improving internal processes, optimizing sales and marketing, and seeking financing to grow.

Incubation, on the other hand, focuses on the initial phase of an idea. Here, list of mexico cell phone numbers entrepreneurs receive support to develop their concept, create a viable business model, and prepare their product for the market. At this stage, it is crucial to validate the idea and make necessary adjustments before thinking about scaling up.

What are the differences between acceleration and incubation in the LATAM context?
In LATAM, the line between acceleration and incubation is sometimes blurred. However, it is important to keep the differences clear in order to maximize the impact of each program. Acceleration focuses on scaling companies that already have traction in the market, while incubation helps startups move from idea to minimum viable product (MVP). In a context where resources are limited, it is crucial to allocate them efficiently to obtain the best results.