Page 1 of 1

Digital Strategy Consulting

Posted: Sat Dec 21, 2024 4:51 am
Black Friday and 11.11 Shopping Festival
Black Friday and 11.11 Shopping Festival
(SEO) Search Engine Optimization
In the last quarter of the year, companies enter campaign periods in order to meet their sales targets and liquidate stocks. In these campaign periods, which are eagerly awaited by consumers austria phone number library and identified with November, there is the traditional trade festival of another trade giant, China, 11.11, in front of America's Black Friday . Let's take a look together at this seasonal shopping frenzy, where billions of dollars in turnover are achieved in a single day.

Black Friday and 11.11 Shopping Festival

The history of this campaign period, which contributes to the economy by combining the weekend with Monday or Friday and devoting all the time to entertainment and shopping, is based on turning the suffocating Thanksgiving crowds that spill onto the streets and avenues into a source of income with special discounts for that day and making it a tradition over time.

Image

With Black Friday quickly being adopted by many e-commerce companies, especially marketplaces and textile companies in Turkey; brands are participating in these campaign periods in order to meet their sales targets in the last days of the year and are working to increase site traffic with reasonable advertising budgets and to achieve sales in a short time with big discounts.

11.11, which dates back to China, another economic giant, and is celebrated as Singles' Day in the country, is another shopping frenzy that is popular with white-collar Chinese who spend most of the day working and where huge turnovers are achieved in a very short time.

Black Friday and 11.11 Shopping Festival