The obtained data allows us to determine the elements that attracted the respondent's attention and to establish the order in which he saw the elements (what was first, second, etc.). It becomes possible to analyze: which element of the study first attracted the client's attention, what the client looked at for a long time, and what he looked at briefly or did not pay any attention at all.
Eye tracking can be used to solve the following problems:Last time pakistan cell phone number list I described the different types of focus group participants. Today I will continue the story about our "kitchen" - about the work of the "quality specialist" and I will tell in detail about who the focus group moderators are and why they are needed.
Usability testing of websites, mobile applications
Testing of outdoor, printed advertising and TV commercials
Analysis of product placement on the retail shelf
We are pleased to announce that BRIF Research Group now has the ability to conduct high-quality research using Eye tracking technology
For all questions regarding the use of Eye Tracking technology and other questions, please contact us at