The three main types of CRM tools

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Analytics and Reporting : Provides insights into business performance, customer data and trends to support strategic decision-making.
Sales forecasting : Uses compiled data to predict future sales trends and aid strategic decision making.
Customization : To adapt the CRM software to the specific needs of the company. This includes customizing the fields and elements of its dashboard as well as its reports.

Third-party integrations : To connect with other essential business tools like email, calendars, and accounting software.
Document management : to centralize storage and access to essential files and documents.

There are mainly three types of customer relationship rcs data poland management (CRM) software: operational CRM software, collaborative CRM software, and analytical CRM software.

However, in practice, many organizations use CRM software that combines elements of each of the three types to provide a complete customer relationship management (CRM) solution for the entire enterprise.