If you want to run a successful holiday email campaign
Posted: Sun Apr 20, 2025 9:14 am
Connect your email campaigns to your website for a seamless customer experience. For example, make sure your branding and messaging are aligned, links redirect to the appropriate pages, and coupons work across different circumstances.
A connected journey from email to website simplifies everything and is a surefire way to improve conversion rates.
X – Factor X
It’s very important to plan for the X-factor. In this case, an X-factor is something unexpected that can throw your plans off and ruin your otherwise customer experience.
Our advice is to plan ahead well by keeping copies of your holiday emails, backing up your website , and making sure your security software is up to date before your campaigns are fully launched.
Overall, you should focus on adaptability and agility to continue to provide your customers leads for commercial real estate with the best possible experience before, during, and after the holidays, no matter what happens along the way.
Y – Year-round commitment
Holiday campaigns typically bring in new subscribers, so take a moment to think ahead. If you can capture and hold your audience’s attention, there’s a good chance you can keep them as customers all year long.
After the holidays, you’ll want to keep them interested with thank-you emails, special offers, or new seasonal newsletters to build a connection with your brand.
Z – Zero Tolerance
You should have zero tolerance for spam behavior or messages. Failure to do so could damage your sender reputation and cause people to unsubscribe from your mailing list.
A connected journey from email to website simplifies everything and is a surefire way to improve conversion rates.
X – Factor X
It’s very important to plan for the X-factor. In this case, an X-factor is something unexpected that can throw your plans off and ruin your otherwise customer experience.
Our advice is to plan ahead well by keeping copies of your holiday emails, backing up your website , and making sure your security software is up to date before your campaigns are fully launched.
Overall, you should focus on adaptability and agility to continue to provide your customers leads for commercial real estate with the best possible experience before, during, and after the holidays, no matter what happens along the way.
Y – Year-round commitment
Holiday campaigns typically bring in new subscribers, so take a moment to think ahead. If you can capture and hold your audience’s attention, there’s a good chance you can keep them as customers all year long.
After the holidays, you’ll want to keep them interested with thank-you emails, special offers, or new seasonal newsletters to build a connection with your brand.
Z – Zero Tolerance
You should have zero tolerance for spam behavior or messages. Failure to do so could damage your sender reputation and cause people to unsubscribe from your mailing list.