This needs to be decided based on your brand

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For example, you can post some interesting, brand-related short videos on Douyin to attract users' attention and sharing. At the same time, you can also promote your brand information to more users through Douyin's advertising platform. In this way, your brand information can be quickly spread in the user's social circle and increase brand awareness.

However, Douyin also has its limitations. First, because china whatsapp lead Douyin’s video content mainly relies on users’ active search and sharing, if your brand information does not arouse users’ interest, it may be difficult for it to be seen by a large number of users. Second, although Douyin’s content recommendation mechanism is powerful, it may also cause users’ attention to be distracted, thus affecting the delivery effect of brand information.
So, which one is more suitable for brand marketing, WeChat Video Account or Douyin? characteristics and marketing goals.