We see that more and more politicians are starting to livestream, a good example of this is Congresswomen @aoc . A politician who is mega-popular on Instagram because she reports on her work, her passion and vision in a personal way every day. She answers many questions that anyone in the world can ask her. There is a whole new generation of politicians who are open, personal and approachable.
In addition to communities, politics and activism, news has also become important on Instagram phone number library Years ago, most people still claimed that Instagram was not a place for news. And yet, news organizations have found content formats that best fit the behavior of their specific target group. Because that is where the target group is. Just look at @NOSstories, who uses the various content formats of Instagram in a very smart strategic way and therefore have a very involved audience.
NOSstories on Instagram
Popular hashtags in 2020
On Twitter you can see the trending hashtags every day. That is a super fine analysis that Twitter gives us, topics that people are talking about a lot at the moment. Instagram probably does not do this because they do not want to act and profile themselves as a news platform, although it is also used for that. They want to stay with the 'nice stories' platform.
And so here are some striking hashtags from 2020, collected manually. Each hashtag belongs to a trend or an event that mainly took place on Instagram. Do you remember which one?