Use campaigns for different purposes

[tmonower111]

First of all, this.



When managing advertising, it is strictly forbidden to just use "website clicks" or "conversions" as campaign objectives and operate the ad without any thought.



It is important to operate with a clear and definite purpose .

The purpose is summarized in the following list:

I want to be recognized
I want to attract users to my site
I want people to search for me on Google
And many more.



It's easy to understand that campaigns will be jiangsu cell phone number list different depending on the goal , such as raising awareness on Facebook, attracting people to your website, getting users to Google your product, or getting them to make a purchase .



Therefore, by considering what action you want users to take through Facebook ads and choosing a campaign objective to some extent , you can dramatically improve the results of your advertising.



Also, when there are multiple objectives, it is not uncommon to run multiple campaigns from one account.