Time on page/web journey/bounce rate

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What do these new people do once they arrive on your site? Do they immediately leave the landing pages, or do they spend some time exploring? Do they click through to other pages or not? These metrics show how effective your content is at building lasting interest.

Bottom of the Funnel Metrics
This is where you can most clearly demonstrate the saudi arabia mobile database ROI of your campaign. While you can convert top funnel metrics into dollars, you can demonstrate the value of bottom funnel activities in far fewer steps.

Conversion to MQL
A marketing-qualified lead is anyone who fills out a form with valid personal information. It's easy to track who fills out forms and how many you have - just make sure you assign a unique identifier to each influencer. This way, you can see who's driving the most conversions.

MQL to SQL
The ultimate ROI test: How well are your leads converting into qualified customers? Are your influencers reaching the right audience and preparing them for conversion? With this measurement built into your strategy, you can adjust your targeting if salespeople aren’t finding value in your leads.

Measure, optimize, repeat
That’s it! This guide will provide you with a step-by-step guide on how to measure the effectiveness of your influencer marketing at every step of the customer journey, from initial awareness to final conversion. You’ll learn how to use various metrics and indicators to help you demonstrate the true value of your work. These metrics include engagement rates, reach, conversion rates, and sales growth. With this information, you’ll not only be able to demonstrate the effectiveness of your campaigns, but also optimize your selection of influencers who best reach your target audience.