What are they doing well?
Authenticity is what sets Naked and Famous apart from its competitors and makes it a big success story.
As opposed to most businesses in the denim industry, Naked and Famous has ample knowledge of their products. They thrive in the details, down to the thickness and weight of their denim material and all of this reflects in their products and their listings.
This and their creativity in the variety of denim they produce has only helped them grow. In addition to this, their marketing is centered around readily-available customer new zealand mobile number list support. They also provide ample information about their products to their clients.
Their marketing is further enhanced by their email marketing platform which easily integrates with Shopify. This helps them send automated email campaigns, cart abandonment emails, and more, resulting in boosted conversion rates
Here are the key takeaways from this Shopify success story:
Your first focus should be on the quality of the items you produce and or sell
Ensure your customers have the best experience
Offer holistic product experience advice
Have an effective marketing strategy