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Good basis for your lead qualification

Posted: Sun Feb 02, 2025 9:57 am
by nishat957
The same goes for providing your leads with additional content. Maybe you've developed a new product for your account-based marketing and you want to place it where it will bring the most success.

On the one hand, you can look at the leads who attended a live webinar on a similar topic. On the other hand, you can also address those who watched more than 50 percent of the recording. Because these leads are just as qualified and excited about your new product.

Recorded webinars can also be used to malta whatsapp data qualify leads before you launch the product. To do this, send your leads an email promoting the webinar recording. From this, you can then select all those who watch at least 50 percent of the recording.

Improve your webinars
Recorded webinars are a goldmine for lead generation, especially if you integrate the user data from the recordings into your marketing platform. But can recorded webinar data help you improve your future webinars?

This works if your video platform follows certain processes, such as:

How long did the audience watch something?
What did you look at again?
What did they skip?
Using this data, you can easily see which parts of the webinar the viewers liked and which they didn't. If most viewers drop out after an average of 75 percent of the total time, your webinar is too long. You can also use it to determine whether some viewers drop out during the intro or whether others repeat a section several times. Ultimately, you also get a precise picture of what your participants or viewers are interested in and what they aren't.