What are search suggestions and why are they needed?
Posted: Sun Feb 02, 2025 8:54 am
When you enter a word in the search bar, a block appears below it with the most popular search options that begin with the same letter. These are search suggestions. If you continue to enter new characters in the bar, the list of suggestions will be updated.
Google was the first to introduce a system that offers users to choose from a list of popular keywords. Yandex followed suit .
Pros and cons of website promotion school principals email list using low-frequency queries
Source: shutterstock.com
Features of the formation of this system:
Absolutely all questions asked by users are accumulated by the search engine.
The keys undergo a multi-stage filtering process. Words with typos are corrected, and obscene language and infrequent queries are filtered out.
Similar phrases are divided into groups based on common features (morphology, synonyms - "hotels in Yaroslavl" and "hotels of Yaroslavl"). Here, the same results of combined queries in search results are also provided.
Let's take a look at how the list of popular keywords is compiled.
Filters . First, the system filters all incoming words. In doing so, it corrects typos, filters out the rarest variants and obscene language. As a result, over 20 million queries remain, which are divided into groups taking into account identical expressions and words ("rent a house" and "rent a house").
Language and region . Obviously, the keys should be displayed in different languages. Search engines always take into account those specified by the user in the browser settings. In addition, they analyze the most frequently used phrases for each country, region and city. That is why, when we enter the query "auto repair shop...", we see local phrases first.
Personalization . For those users who use Google's web history feature (Yandex has My Finds), the search engine personalizes popular keywords based on query statistics and highlights them in color.
Google was the first to introduce a system that offers users to choose from a list of popular keywords. Yandex followed suit .
Pros and cons of website promotion school principals email list using low-frequency queries
Source: shutterstock.com
Features of the formation of this system:
Absolutely all questions asked by users are accumulated by the search engine.
The keys undergo a multi-stage filtering process. Words with typos are corrected, and obscene language and infrequent queries are filtered out.
Similar phrases are divided into groups based on common features (morphology, synonyms - "hotels in Yaroslavl" and "hotels of Yaroslavl"). Here, the same results of combined queries in search results are also provided.
Let's take a look at how the list of popular keywords is compiled.
Filters . First, the system filters all incoming words. In doing so, it corrects typos, filters out the rarest variants and obscene language. As a result, over 20 million queries remain, which are divided into groups taking into account identical expressions and words ("rent a house" and "rent a house").
Language and region . Obviously, the keys should be displayed in different languages. Search engines always take into account those specified by the user in the browser settings. In addition, they analyze the most frequently used phrases for each country, region and city. That is why, when we enter the query "auto repair shop...", we see local phrases first.
Personalization . For those users who use Google's web history feature (Yandex has My Finds), the search engine personalizes popular keywords based on query statistics and highlights them in color.