Hierarchy of user values
Posted: Sun Feb 02, 2025 3:53 am
Today, it is common to talk about a hierarchy of values that are most relevant to the audience. Each of them affects the user experience to varying degrees:
Safe work
Interface and other features will never be more important than security – it is the main subject of discussion after the release of any new product. Thus, in the era of introducing electronic cpa email list work books, most potential users are worried that their data may be lost. This means that until the issue of product security is resolved, there is no point in its other elements.
Safe work
Rumors about the new service also primarily touch on the topic of safety. For example, after the microwave ovens entered the market, there was a lot of talk about the harm of their radiation, and today a similar situation is developing with 5G. When the safety of the offer is fully proven, people move on to considering other qualities of the product.
Stable operation
This is an important characteristic, including of a digital product, providing a decent user experience. Research is devoted to stability: after analyzing periods when Facebook is not working well or there is no access to the social network, it became obvious that Telegram's audience is simultaneously increasing. People do not want to wait for a broken service to react, so they switch to another one for the sake of continuous communication.
Intuitive to use
We are talking about patternability - this indicator determines how much the product corresponds to the accepted form of interfaces and behavior, that is, patterns. Any manifestations of creativity and innovation can be fraught with the fact that it will be difficult for the user to interact with the resource, because it is not like any other.
Speed of work
It doesn't matter how beautiful and convenient a product is if it slows down during operation.
Speed of work
Availability of services
We are talking about all services related to the product. This could be delivery, technical support, etc., in other words, something that is not a product, but can affect the user experience of contact with it. Let's say a person liked an online store that sells tires, and he signed up for tire fitting directly on the site. But the employees of the latter are extremely impolite to customers and do not perform their duties well. It is unlikely that this buyer will want to use such services again - and this rule applies to many products.
Also, user experience, for example, on a website or in an application, depends on fashion, that is, ideally, the interface, behavior and other characteristics of the product should correspond to the latest trends. The service should delight a person with various features.
The hierarchy provided allows you to select the most important tasks in working on a product. After all, when issues related to the most serious aspects are poorly resolved or missed, there is no point in taking on other characteristics. If the site is slow, the coolest features will not be able to delight and surprise. Spending all your efforts to make the product fashionable, do not expect a satisfactory result. But when a decent implementation is ensured, it is time to move on to aspects with a lower priority. Try to qualitatively work out the basis of your proposal before presenting it to the audience.
Safe work
Interface and other features will never be more important than security – it is the main subject of discussion after the release of any new product. Thus, in the era of introducing electronic cpa email list work books, most potential users are worried that their data may be lost. This means that until the issue of product security is resolved, there is no point in its other elements.
Safe work
Rumors about the new service also primarily touch on the topic of safety. For example, after the microwave ovens entered the market, there was a lot of talk about the harm of their radiation, and today a similar situation is developing with 5G. When the safety of the offer is fully proven, people move on to considering other qualities of the product.
Stable operation
This is an important characteristic, including of a digital product, providing a decent user experience. Research is devoted to stability: after analyzing periods when Facebook is not working well or there is no access to the social network, it became obvious that Telegram's audience is simultaneously increasing. People do not want to wait for a broken service to react, so they switch to another one for the sake of continuous communication.
Intuitive to use
We are talking about patternability - this indicator determines how much the product corresponds to the accepted form of interfaces and behavior, that is, patterns. Any manifestations of creativity and innovation can be fraught with the fact that it will be difficult for the user to interact with the resource, because it is not like any other.
Speed of work
It doesn't matter how beautiful and convenient a product is if it slows down during operation.
Speed of work
Availability of services
We are talking about all services related to the product. This could be delivery, technical support, etc., in other words, something that is not a product, but can affect the user experience of contact with it. Let's say a person liked an online store that sells tires, and he signed up for tire fitting directly on the site. But the employees of the latter are extremely impolite to customers and do not perform their duties well. It is unlikely that this buyer will want to use such services again - and this rule applies to many products.
Also, user experience, for example, on a website or in an application, depends on fashion, that is, ideally, the interface, behavior and other characteristics of the product should correspond to the latest trends. The service should delight a person with various features.
The hierarchy provided allows you to select the most important tasks in working on a product. After all, when issues related to the most serious aspects are poorly resolved or missed, there is no point in taking on other characteristics. If the site is slow, the coolest features will not be able to delight and surprise. Spending all your efforts to make the product fashionable, do not expect a satisfactory result. But when a decent implementation is ensured, it is time to move on to aspects with a lower priority. Try to qualitatively work out the basis of your proposal before presenting it to the audience.