These statistics make the stakes of the situation very clear, as Google already has a rich collection of historical, unique data that it has stored, analyzed, predicted, and learned from across its platforms and services over the years.
Google offers over 270 products and services.
Of the major search engines, Google had a global market share of approximately 86% in January 2021.
The majority of the $18.17 billion 20.2 billion in revenue comes from advertising switzerland consumer email list through Google sites or Google network sites.
There are 246 million Google customers in the United States.
YouTube has over 190 million monthly active users.
There are over 2.9 million businesses using one or more of Google's market services. As of January 2021, Google's foray into the Android system has been a huge success.
And it accounts for over 72% of the global smartphone OS market.
According to some sources, there are 3.5 billion searches on Google every day; and 1.2 trillion searches per year worldwide.
We love cookies
Cookies are annoying because they leave cookie crumbs all over the internet. Did you know people feel this way about being followed across the web?
72% of people feel that almost everything they do online is tracked by advertisers and tech companies.
81% of respondents said the risks associated with data collection outweigh the benefits. These statistics originally came from the Pew Research Center.
To escape these cookies, or perhaps to understand the world's biggest "cookie jar", I checked out YouTube. YouTube has over 190 million monthly active users, so I thought it was a good place to start. You'll see how YouTube changes their ads. The list is long!
summary
This guide gives you complete information about the world of PPC and touches on everything. You should start or join as soon as you launch your PPC account. However, the unofficial slogan of the PPC world is "always test". Make sure to test different structures and strategies for your account. Every account is unique and will respond in its own way to different strategies and features. Through this blog, we will show you how PPC advertising can help you grow your business by getting users on your website to click on your ads.