of painters using cool paint, but the wrong color. It seems to be efficient, fast, clear, beautiful, but we do something completely different from what was needed for the original goals.
It is precisely because of this erroneous approach that failures in business development occur for clients. We have a technological site that is not integrated into the company's marketing strategy - and we achieve only part of its goals.
It turns out that in order to launch a process called "Website", you need to go through all the steps I described above (the process at "Completo"), spend 1500-2000 hours and involve about 15 specialists at different times. And this is for one website.
The essence of the approach itself is extremely chile consumer email list simple: the website should be developed by the agency that will spend at least 1.5-2 months delving into the business and marketing, researching competitors, audience, and financial indicators. Then at least 3-4 months are needed to develop the primary version of the website (to start the process). The same agency will then set up analytics on the website and conduct advertising, and subsequently modify and support the website with content. This is the only way it can work for the benefit of the business. Moreover, further support and modernization of the website based on web analytics, changing realities of business and the market, audience groups, and product line can only take place if the agency literally lives with the client. For example, our accounts hang on the phone for hours every day and at least once a month spend the whole day at the client's office. And this happens every year of cooperation. It is not surprising that even 6-8 months after the release of the primary version, the website can change dramatically.
It's like painting a house with a professional team
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