Negative customer experience: how to salvage the situation
Posted: Tue Jan 28, 2025 7:04 am
It is also important to analyze the speed of processing the lead. There are a lot of offers on the market, and the client will not wait. He looks at several cars at once, and the one who responds to him first will have the greatest chance of successfully closing the deal.
Also check the quality of the product, geography, and definitely the scripts. If netherlands rcs data possible, listen to the calls to understand what the customer hears after filling out the contact form.
As practice shows, a dissatisfied customer can transfer conflicts or misunderstandings to the public sphere of Google or Facebook. Sometimes the waves of dissatisfaction grow very quickly.
Marketing doesn't end when a lead is passed to sales. Marketing needs to know whether a deal was made with that lead and closed. Because when a customer leaves dissatisfied and writes a nasty comment on Google, that's the reaction that marketing is dealing with.
The right team response should start with understanding the situation and guiding the client through it. Before that, it’s important to know at what stage what experience the client should have: what to offer them, what pain points, objections, why the ice melts.
Also check the quality of the product, geography, and definitely the scripts. If netherlands rcs data possible, listen to the calls to understand what the customer hears after filling out the contact form.
As practice shows, a dissatisfied customer can transfer conflicts or misunderstandings to the public sphere of Google or Facebook. Sometimes the waves of dissatisfaction grow very quickly.
Marketing doesn't end when a lead is passed to sales. Marketing needs to know whether a deal was made with that lead and closed. Because when a customer leaves dissatisfied and writes a nasty comment on Google, that's the reaction that marketing is dealing with.
The right team response should start with understanding the situation and guiding the client through it. Before that, it’s important to know at what stage what experience the client should have: what to offer them, what pain points, objections, why the ice melts.