Page 1 of 1

Popular for B2C companies than B2B companies

Posted: Sun Jan 26, 2025 9:27 am
by Akahs46
While it may seem like a good idea to focus your efforts and investments on one marketing channel , that strategy is no longer enough. In fact, research shows that 92% of marketers are leveraging more than one channel, and 81% are leveraging more than three channels.

Neil Patel, CMO & Co-Founder of NP Digital, supports this tip and says, “In 2022, brands will prioritize all channels and become more so. It’s the only way to stay competitive.”

A strategy that many marketers leverage with omni-channel albania phone number database marketing is content repurposing, with 82% of social media marketers repurposing content across social channels. This practice, however, is more .

Read also: Content Strategy for a Unified Omnichannel Experience

Video marketing
If you haven’t tried video marketing yet, now is the time to do it. Video can increase conversions, improve ROI, and help you build relationships with your audience. 69% of consumers prefer to learn about a brand through video.

Short-form video content is taking hold for both B2B and B2C marketers, and they plan to increase investment in the strategy for 2022. When it comes to sharing videos, the most popular platforms are Facebook, YouTube, and Instagram, with Instagram being one of the most effective video marketing platforms.