Generate sales opportunities
Posted: Sun Dec 22, 2024 6:19 am
We can define visibility on the Internet as the ability to be indexed in the top positions of the Google search engine.
The latest public studies by the company Chitika on the distribution of clicks reveal that more than 90% of clicks stay on the first page of results . The first position benefits the most with 34% of clicks, the second with 16% and the third with 11%. Thus, the percentage of clicks decreases as the position increases.
Location, location, location
There is no point in having the best product on the market if it is b2b email lists poland not visible. It would be like having the best bakery in town located next to a scrapyard. Would it prosper?
If the correlation between location - visibility - sales is so clear on the physical level, why not give the same importance to the digital level?
It is vitally important to devote effort, resources and time to optimizing the website to increase domain authority . This term refers to the prestige and credit that is recognized to a website for its quality and competence in some field. Only in this way is it possible to obtain notoriety and visibility .
In turn, Google weighs these domains with its Page Rank to establish the positioning of each page. So, taking all these factors into account, here are some of the key points to keep in mind to improve your visibility:
1. Keywords
Carefully select the keywords around which the rest of your web content will revolve. To do this, you must focus on the interests of your target audience and the keywords used. The following tools will be of great help:
Google Adwords Keyword Planner : allows you to obtain exact data on the performance of a list of keywords.
SEMrush : Provides you with the keywords that bring the most traffic to your competitors. This way, you can add new keywords to your list.
Google Trends : With it you can analyze Google Search trends.
The latest public studies by the company Chitika on the distribution of clicks reveal that more than 90% of clicks stay on the first page of results . The first position benefits the most with 34% of clicks, the second with 16% and the third with 11%. Thus, the percentage of clicks decreases as the position increases.
Location, location, location
There is no point in having the best product on the market if it is b2b email lists poland not visible. It would be like having the best bakery in town located next to a scrapyard. Would it prosper?
If the correlation between location - visibility - sales is so clear on the physical level, why not give the same importance to the digital level?
It is vitally important to devote effort, resources and time to optimizing the website to increase domain authority . This term refers to the prestige and credit that is recognized to a website for its quality and competence in some field. Only in this way is it possible to obtain notoriety and visibility .
In turn, Google weighs these domains with its Page Rank to establish the positioning of each page. So, taking all these factors into account, here are some of the key points to keep in mind to improve your visibility:
1. Keywords
Carefully select the keywords around which the rest of your web content will revolve. To do this, you must focus on the interests of your target audience and the keywords used. The following tools will be of great help:
Google Adwords Keyword Planner : allows you to obtain exact data on the performance of a list of keywords.
SEMrush : Provides you with the keywords that bring the most traffic to your competitors. This way, you can add new keywords to your list.
Google Trends : With it you can analyze Google Search trends.