How to Track and Analyze Telemarketing Outreach Performance
Posted: Sat Jan 25, 2025 7:14 am
If a significant number of your recipients show no interest, a large share of your emails will be either delivered to the junk folder or not at all . Therefore, what you should do is make sure that you regularly re-engage your unengaged subscribers either through manually sent campaigns or, better yet, automated sequences . Here’s an example of a marketing automation workflow inside getresponse that’d help you run this type of campaign on autopilot:reengagement marketing automation workflow . Re Engagement marketing automation workflow note: in this workflow, we’ve used a segment that includes people who’ve been on our list for more than days and have been recognized by our system as unengaged their engagement score was -as an inspiration, here’s an example of a re engagement campaign sent by mvmt to subscribers who’ve become unengaged .
For more, see these remarkable win-back email campaigns . Re Engagement bangladesh email list email campaign from online retailer, mvmt . Re Engagement email campaign from online retailer mvmt read more related content: guide to email marketing for ecommerce getting started with marketing automation getresponse for shopify integration: everything you need to know automatically remove unengaged subscribers, what happens if your re-engagement campaigns don’t succeed? Ideally, after several failed attempts, you’d either suppress these contacts from your future mailings or remove them from your list altogether . While this may seem like a drastic approach, especially for small businesses where every lead counts, you should consider just how much bad deliverability could affect your bottom line .
It’s almost always less expensive to attract new contacts who’d be happy to do business with you . So how do you do this? There are two ways to carry out this process – the manual way and the automated way . The manual way requires that you search for these contacts just the way you’d do when setting up segments . For example, here we’ve looked for contacts who haven’t opened any of our emails in the last few days and have been on our list for more than a few days .
For more, see these remarkable win-back email campaigns . Re Engagement bangladesh email list email campaign from online retailer, mvmt . Re Engagement email campaign from online retailer mvmt read more related content: guide to email marketing for ecommerce getting started with marketing automation getresponse for shopify integration: everything you need to know automatically remove unengaged subscribers, what happens if your re-engagement campaigns don’t succeed? Ideally, after several failed attempts, you’d either suppress these contacts from your future mailings or remove them from your list altogether . While this may seem like a drastic approach, especially for small businesses where every lead counts, you should consider just how much bad deliverability could affect your bottom line .
It’s almost always less expensive to attract new contacts who’d be happy to do business with you . So how do you do this? There are two ways to carry out this process – the manual way and the automated way . The manual way requires that you search for these contacts just the way you’d do when setting up segments . For example, here we’ve looked for contacts who haven’t opened any of our emails in the last few days and have been on our list for more than a few days .