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For information on how to choose a listing advertising agency, please refer to the article below.
How to choose a listing advertising agency! Explaining 4 points to consider when choosing a company
2022.12.06
How to choose a listing advertising agency! Explaining 4 points to consider when choosing a company
If you ask an agency to manage your listing ads, don't leave everything to the agency, but instead france whatsapp number database
use someone in your company who has knowledge about listing ads as a liaison. This will make communication with the person in charge of operations smoother. Also, by disclosing the operating account, you can see the validity of the agency's operation and analysis methods and improvement proposals. Agency...
Pros and cons of in-house operation
The big advantage of in-house operation is that you have complete control over your ad operations . Because the operations are carried out in-house, you can design detailed campaigns based on your business goals and customer targets. For example, it is easy to reflect the detailed characteristics of your products and services in your ad copy, and to add and adjust keywords in real time according to market trends. In addition, because there are no agency fees, you can invest more money in ad delivery within the same budget.
However, the disadvantage of in-house operation is that it requires the acquisition of specialized knowledge . Effective operation of listing ads requires a wide range of skills, such as keyword research, bid management, ad copy optimization, and data analysis. Trial and error is necessary in the early stages of operation, and it may take time to see results. In addition, since advertising operation requires regular analysis and adjustment, it is necessary to have a dedicated person in charge and sufficient time. Lack of resources can be an issue, especially for small and medium-sized enterprises.
Cross Listing Co., Ltd. provides optimal advertising planning based on the knowledge gained from advertising operations in various industries and business formats, regardless of whether they are BtoC or BtoB. Please feel free to contact us if you have any problems with advertising operations or digital marketing.
⇒ Click here to download the service introduction document
How to choose a listing advertising agency! Explaining 4 points to consider when choosing a company
2022.12.06
How to choose a listing advertising agency! Explaining 4 points to consider when choosing a company
If you ask an agency to manage your listing ads, don't leave everything to the agency, but instead france whatsapp number database
use someone in your company who has knowledge about listing ads as a liaison. This will make communication with the person in charge of operations smoother. Also, by disclosing the operating account, you can see the validity of the agency's operation and analysis methods and improvement proposals. Agency...
Pros and cons of in-house operation
The big advantage of in-house operation is that you have complete control over your ad operations . Because the operations are carried out in-house, you can design detailed campaigns based on your business goals and customer targets. For example, it is easy to reflect the detailed characteristics of your products and services in your ad copy, and to add and adjust keywords in real time according to market trends. In addition, because there are no agency fees, you can invest more money in ad delivery within the same budget.
However, the disadvantage of in-house operation is that it requires the acquisition of specialized knowledge . Effective operation of listing ads requires a wide range of skills, such as keyword research, bid management, ad copy optimization, and data analysis. Trial and error is necessary in the early stages of operation, and it may take time to see results. In addition, since advertising operation requires regular analysis and adjustment, it is necessary to have a dedicated person in charge and sufficient time. Lack of resources can be an issue, especially for small and medium-sized enterprises.
Cross Listing Co., Ltd. provides optimal advertising planning based on the knowledge gained from advertising operations in various industries and business formats, regardless of whether they are BtoC or BtoB. Please feel free to contact us if you have any problems with advertising operations or digital marketing.
⇒ Click here to download the service introduction document