Organic Traffic Insights Search Bar

[sharminakter]

Identifies the most popular pages
Measuring page views on Google Analytics can help you identify which pages are performing best. And it lets you know what type of content is attracting the most visitors to your website.

You can then follow a similar pattern when creating or updating other pages on your site.

Note

Don’t forget to factor in other metrics, like average engagement time or conversions, into your analysis. This helps you align your SEO goals with your business goals .

A page with a lot of views might still have a low conversion rate. And that’s a potential sign of a poor user experience.

“Average Engagement Time” and “Conversions” columns chinese overseas british data highlighted in Page Path and Screen Class report.
Because views data contains traffic from all channels, it is not suitable for all types of analysis.

If you want to analyze the success of your SEO strategy , for example, you will need to look specifically at organic traffic.

You can easily find and analyze your organic traffic data using a tool like Semrush's Organic Traffic Insights .

To get started, enter your domain in the search bar. Then click on " Get Info ".

Next, connect your Google Analytics and Google Search Console accounts to Semrush. This step is important to combine all your organic traffic data in one place. And to discover all the keywords that drive searchers to your site.

To do this, click on “ Connect a Google account ” and follow the setup instructions.