This type of mailing has a number of advantages:

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Unlike email newsletters, you don't need to work with message layout. This makes the task much easier and also saves your advertising budget.
Telegram has a wide audience. Today it is difficult to find a person who does not use this messenger, and therefore among the users there will definitely be those who will be interested in your products or services.
Disadvantages of mass messaging in Telegram
Like any other marketing tool, Telegram newsletters have their drawbacks:

You can get your account blocked. Most often, this happens bulk sms services in ghana if you send messages to an uninterested audience. After receiving the message, users will most likely complain about spam. Therefore, it is important to carefully work out not only the message itself for distribution, but also the target audience.

Complex mailing setup. For mass mailings, you need to look for appropriate services or set up chatbots. If you have not actively used the messenger before, you will have to spend time to understand all the nuances.
A significant disadvantage of Telegram is a single message feed. Users subscribe to channels, conduct personal correspondence, but not everyone has time to regularly read all the updates. In this regard, a message from a mailing list can simply get lost in a large number of channels and personal messages.
In short, sending out messages in Telegram is suitable for confident users who already communicate with their audience in this messenger.

Types of Telegram mailings
There are three main types of mailings: