That is, the behavioral factor is important again

[sumaiyakhatun29]

" Already in 2013, search engines, when forming search results, determined not only semantic relevance, but also took into account audience satisfaction. Is it possible to satisfy a reader with text spam? The question is rhetorical. And there's more. Search engines are interested in improving search results. To ensure quality search, it's important for search engines to be able to determine semantic relevance not only using arithmetic.


In the second half of 2013, Google implemented the "Hummingbird" algorithm . With the canada consumer email list help of the Hummingbird algorithm, the world's largest search engine has improved the processing of complex queries. The search engine began to understand human language and recognize the needs behind queries like "where to relax in St. Petersburg in the evening." In addition to launching a fundamentally new algorithm, in the fall of 2013, Google changed the way the keyword planner works and instead of specific keys, offered webmasters the phrase not provided in Analytics.


The changes were so large-scale that the industry began talking about a semantic apocalypse . In an article about Google Hummingbird on the Texterra blog in October 2013, a prediction appeared: "Search engine manipulation, built on stuffing content with unnatural search phrases, will finally become a thing of the past." A few months later, Searchmetrics published the results of research that recorded a decrease in the correlation between key phrases and the site's position in search results .