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Select channels of communication with clients

Posted: Wed Jan 22, 2025 3:55 am
by gafimiv406
Modern technologies allow interacting with clients in various ways. Let's consider each one separately. But first, we want to draw attention to the fact that the choice of certain communication options largely depends on the audience, its habits, age group, and interests.

Social networks
An inexpensive, accessible method of exchanging information for many. When questions arise, people first look for the official account of the seller, manufacturer, in order to write there to share the problem, indignation, demand help.

When working with social networks, it is necessary to take into account the specifics of your project and the habits of the opponent. If consumers, customers are active VK participants, then it would be logical to start interaction from the pages of this platform, later you can invite your subscribers to other platforms.

E-mail
One of the traditional channels of communication with users. At the moment, it is uganda whatsapp number database used to solve complex problems that do not require immediate action. The main advantage of email is the ability to have a history of correspondence, you can track the dialogue between technical support and the client. However, there is a risk that the letter may end up in the spam folder. Another disadvantage: the impossibility of correcting the text if an error was made, for example, in indicating the model, number.

Telephone
Although instant messengers and email have long since taken the lead, there is still a part of the audience that prefers to communicate by phone. Consequently, this method of interaction will be in demand in many areas of business. Telephone communication is more often used in emergency situations, preferring personal, live communication. It is bad when in this case a person has to wait a long time until the call center picks up the phone.

Chatbots in messengers
When organizing technical support, one of the ways to establish communication with consumers, while reducing costs for this, is to automate work in messengers. If you delegate the consulting part to bots, they will be able to unload operators or eliminate the need to increase the staff of specialists. Chatbots are able to answer frequently asked questions thanks to scripts created for this purpose. The bot is active around the clock, every day. The formation of answers occurs on the basis of a certain knowledge base. Since the robot is guided by certain phrases, words, sometimes it does not understand the meaning of atypical statements. In the case when the chatbot is unable to find the right answer, a connection to the operator occurs.

According to statistics, a virtual assistant can take on more than 90% of routine work.

Online chat on the website
It is important to develop a dialog box that allows you to accept visitor requests, establish correspondence, clarify details, and request additional information. This method of interaction with consumers significantly simplifies the work of specialists, allows you to track the history of requests, the effectiveness of the efforts made to solve problems. A special widget is placed directly on the web page, at the bottom in the right corner. This ensures a convenient transition to the dialog box, an almost instantaneous response from the operator if the action does not occur during rush hour.