Because the shape of a letter determines the perception
Posted: Tue Jan 21, 2025 8:27 am
Until now, you probably thought that the space between all the letters in a word was the same. But if you pay a little attention to typography, you'll realize that this isn't true. Why? you have of the space around it. An M and an N are not the same as a W and an O. In the image above you can see that, even though the two pairs of letters have the same space between them, there seems to be a little more space between the W and the O. This is where Kerning and Keming come into play. Good fonts , those that are well designed, usually require very small kerning adjustments . Bad fonts are the ones that require more manual manipulation of the kerning by the designers. Something to keep in mind when creating your landing page, for example, if you want to use a specific font.
Kerning and Keming are two sides of the at&t email database same coin Another curiosity between Kerning and Keming is that the word that is read if you write ' Kerning ' with poorly executed kerning is Keming. On the other hand, tracking is often confused with kerning, but the concept is a little different. Tracking involves adjusting the spacing throughout the entire word , once the correct space between each letter has been determined. Tracking can be used, sparingly, to change the space between each letter at a time. It is generally used to fill a space that is larger or smaller than the type currently fits within its parameters. Or to make a single word appear larger and more impactful. You should be very careful when changing the tracking, as it can cause difficulties in reading. Differences between Kerning and Tracking Kerning and Tracking Tracking is a temporary alteration of the natural space between two or more consecutive characters selected by the user of a typeface in a desktop publishing program.
Kerning and Keming are two sides of the at&t email database same coin Another curiosity between Kerning and Keming is that the word that is read if you write ' Kerning ' with poorly executed kerning is Keming. On the other hand, tracking is often confused with kerning, but the concept is a little different. Tracking involves adjusting the spacing throughout the entire word , once the correct space between each letter has been determined. Tracking can be used, sparingly, to change the space between each letter at a time. It is generally used to fill a space that is larger or smaller than the type currently fits within its parameters. Or to make a single word appear larger and more impactful. You should be very careful when changing the tracking, as it can cause difficulties in reading. Differences between Kerning and Tracking Kerning and Tracking Tracking is a temporary alteration of the natural space between two or more consecutive characters selected by the user of a typeface in a desktop publishing program.