Provide detailed contact information and handle cases in a personalized manner
Posted: Mon Jan 20, 2025 10:29 am
Lead nurturing is also about maintaining a direct link with the potential client. Constant, fast and clear communication is important to establish a good relationship with the lead. It is best to contact the user immediately after he or she provides his or her information. If you contact him or her later, it is very likely that he or she has lost interest or has found another option among your real estate competitors.
In this sense, it is important to keep an eye on all possible channels through which the user can communicate, such as social networks, email, landing page, telephone, among others. This is to vp security email list provide follow-up as soon as possible and answer their questions in the best possible way: from learning more about the project, footage and prices, types of financing, available unit models, etc.
Offer long content such as ebooks, guides, manuals
There are actions we can use to attract leads and nurture them, or make the ones we already have attract others; one of them is content. This is where we use lead magnets , that is, free content with the aim of obtaining more registrations. These include e-books, guides, infographics, events, webinars , whitepapers, giveaways and more.
Starting a conversation with the user will allow you to obtain important information, which in turn will help you to know if they fit your buyer persona and little by little to recognize what stage of the sales cycle they might be in. However, this will not be possible if you do not provide good follow-up, since they will most likely get lost if they do not see a satisfactory response from you.
In this sense, it is important to keep an eye on all possible channels through which the user can communicate, such as social networks, email, landing page, telephone, among others. This is to vp security email list provide follow-up as soon as possible and answer their questions in the best possible way: from learning more about the project, footage and prices, types of financing, available unit models, etc.
Offer long content such as ebooks, guides, manuals
There are actions we can use to attract leads and nurture them, or make the ones we already have attract others; one of them is content. This is where we use lead magnets , that is, free content with the aim of obtaining more registrations. These include e-books, guides, infographics, events, webinars , whitepapers, giveaways and more.
Starting a conversation with the user will allow you to obtain important information, which in turn will help you to know if they fit your buyer persona and little by little to recognize what stage of the sales cycle they might be in. However, this will not be possible if you do not provide good follow-up, since they will most likely get lost if they do not see a satisfactory response from you.