Fines are provided for violation of advertising labeling rules in Russia. For legal entities, the fine amount may vary from 100,000 to 500,000 rubles, for individual entrepreneurs - from 20,000 to 50,000 rubles. In case of repeated violations, fines may be increased. Blocking of advertising materials is also possible, which will lead to losses in coverage and income.
To avoid mistakes, it is important:
Use specialized automated systems for advertising marking.
Regularly train employees on current requirements.
Conduct an audit of advertising materials before posting them.
Check the correct integration of tokens into each material.
advertising marking
6. Do I need to submit a report on advertising placement?
Yes, at the end of each advertising period, the advertiser must submit a report to senegal consumer mobile number list the ERR. This process includes information about the materials posted, sites and expenses. The report is submitted within the timeframes established by law, usually before the end of the month following the reporting period.
7. How often should information about advertising spaces in EPP be updated?
Information about advertising platforms should be updated every time changes are made to advertising or new platforms are used. It is also worth regularly checking the relevance of registered data, especially if the terms of cooperation with advertising partners have changed.
8. What are the features of video advertising labeling?
5. How to avoid mistakes when labeling advertisements?
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