Why is it important to find new keywords?
Posted: Sun Dec 22, 2024 4:35 am
A big challenge you'll face as a website owner is finding new keywords beyond the ones you're currently ranking for. Ranking for new keywords can increase traffic and get more people to see your content, products, or services.
But how do you find new keywords?
Below, we share 11 strategies that will help philippine number list you find new keywords for your website. And explain how they benefit your rankings and your business.
Diversify your traffic sources so that your organic traffic continues even if your competitors gain positions or your keyword positions fluctuate.
Attract qualified traffic to your website by better targeting users in the buyer’s journey, or the path users take before becoming customers. For example, by answering common questions people ask before making a purchase decision.
Improve paid search campaigns with more relevant keywo
rds to bid on, or find lower cost-per-click keywords for your pay-per-click (PPC ) ads.
Indirectly increase your marketing share by ranking for the different search queries that people use to find products and services like yours
Rank for more keywords or outrank your competitors as you write content on the new topics you discover through keyword research
11 Smart Ways to Find New Keywords for Your Website
The strategies below use a variety of keyword research tools to help you identify new organic keyword opportunities.
As you find different keywords, write them down in a spreadsheet. Or add them to your Semrush keyword lists for easy reference and tracking.
1. Semrush Tools
Semrush's Keyword Magic tool helps you analyze your search market by identifying thousands of keywords related to your niche.
But how do you find new keywords?
Below, we share 11 strategies that will help philippine number list you find new keywords for your website. And explain how they benefit your rankings and your business.
Diversify your traffic sources so that your organic traffic continues even if your competitors gain positions or your keyword positions fluctuate.
Attract qualified traffic to your website by better targeting users in the buyer’s journey, or the path users take before becoming customers. For example, by answering common questions people ask before making a purchase decision.
Improve paid search campaigns with more relevant keywo
rds to bid on, or find lower cost-per-click keywords for your pay-per-click (PPC ) ads.
Indirectly increase your marketing share by ranking for the different search queries that people use to find products and services like yours
Rank for more keywords or outrank your competitors as you write content on the new topics you discover through keyword research
11 Smart Ways to Find New Keywords for Your Website
The strategies below use a variety of keyword research tools to help you identify new organic keyword opportunities.
As you find different keywords, write them down in a spreadsheet. Or add them to your Semrush keyword lists for easy reference and tracking.
1. Semrush Tools
Semrush's Keyword Magic tool helps you analyze your search market by identifying thousands of keywords related to your niche.