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A Small Business Guide to SlideShare

Posted: Mon Jan 20, 2025 5:08 am
by gafimiv406
The Internet is all about sharing content in quick, readily accessible formats. The popularity of sites like YouTube, Flickr, Instagram and Pinterest give testimony to the fact that people like information presented in images or video.

SlideShare, the “world’s largest community for sharing presentations,” is another easy way for businesses to share visual content and reach new and existing customers. According to the Content Marketing Institute, SlideShare south africa whatsapp number database receives around 120 million page views every month.

Let’s learn more!

How to Use SlideShare for Your Biz
Share Meetings: SlideShare is an excellent way to share and host slides (PowerPoint, PDF, OpenOffice, etc.) from a meeting, presentation, conference or webinar. It’s beneficial for presenters, anyone unable to attend the presentation, or those who want to refer to it later.

Increase Visibility: Google and other search engines favor SlideShare because of the amount of authority the site carries. With a presence on SlideShare, your content is more likely to show up in search results.

Answer Questions: Uncertainty is one of the main reasons why people are afraid to buy a product or service. SlideShare allows you to showcase the benefits of purchasing your product or service in a visual way. For example, you could create a presentation such as Top 10 Benefits of Buying Gadget A or Six Ways to Make Sure You’re Purchasing the Right Gadget.

Demonstrate Your Expertise: Use SlideShare to show customers that you’re knowledgeable in your field by providing up-to-date information on the latest trends and research available. Create informational and educational presentations that don’t just focus on selling. For example, if you’re in the shoe business, create presentations about the latest shoe trends, developments in comfort and style, how to accurately choose the best shoe size, etc.

Prep Work
Before you create your first slideshow, spend a little time thinking about the content you’d like to offer.

Offer a brief amount of valuable text with interesting visuals to make your point. A screenshot or product image can say a lot on its own. Your slides need to capture your viewer’s attention quickly and as succinctly as possible, otherwise, your busy viewer may move on.