Is this an item with a long path to purchase where potential customers do a lot of online research?
The idea is to find a niche of hard-to-find products, with low (or moderate) competition and high demand. To complete the circle, we are going to focus on impulsive buying , that is, items that can be purchased without much research.
Matteo, seeing the growing interest in purchasing women's clothing online especially in the United States, decides that this is the niche to focus on and starts his e-commerce.
Install a Shopify dropshipping app, select suppliers on Aliexpress, and you’re ready to make your first sale—all that’s missing now are customers. It’s early 2020.
From 0 to 100k: the data of success
Let's take a trip back in time and move to September 2020: six indonesia email list months later. I find a radiant Matteo: after years of more or less successful attempts, finally a business worthy of the name. What happened in this time? I ask him.
“ March and April were months of testing and setting up the store. The real climb began in May .”
Dropshipping is a marathon, not a sprint.
Take the right time, analyze the data and optimize all the processes to achieve results you never imagined.
Matthew Sargenti
To give a greater boost to sales, Matteo has chosen to focus on a Facebook ADS strategy because, over the years, he has learned to know the platform and its dynamics. Is that all? For now, yes, but in the future - he confides in me - he hopes to expand to other channels. He is just looking for the right collaborators with whom to start this new project.
We have finally reached the climax: after six months from the opening of his e-commerce, Matteo has reached and broken through the much-dreamed-of threshold of 100K.
What is the public demand for this product?
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