I conclude the series on different blog strategies with an analysis of Angel Maria Herrera's blog. The strategy that Angel Maria's blog represents is that of a personal blog. As in the case of other bloggers (Loogic, Carlos Blanco, Problogger) he also mixes it with elements of other strategies.
Carlos Bravo5
Angel Maria has been an entrepreneur in Spain for 11 years. He started in 2000 by creating grupobuho.com , initially a portal that became one of the largest Spanish-speaking literary communities. Bubok, an online publishing system with digital printing on demand, is the company that currently entertains him the most. Also noteworthy is his participation as one of the founders of Iniciador together with Lucas Rodriguez and Javier Martín from Loogic . Other companies he has created are Evoluziona , Medios y Redes and Influenzia .
Personal blog of Angel Maria Herrero
Among the 4 blogging strategies ( “current events” , “training khmer phone number projects” and “personal”) I put Angel Maria’s blog in the “personal” category. As we have seen in the other blogs presented, the strategies are always mixed with elements from others, but there is one criterion that stands out.
Obviously there are many personal blogs but few authors manage them with a “personal” touch. You can see in some posts that he puts a lot of his personality into it and is not afraid to take a clear position. Most people think that for a personal blog it is enough to write in the first person. My interpretation is a little different and I see it reflected in Angel Maria’s blog. Bloggers who have a similar strategy are Jesús Encinar or Enrique Dubois . I present to you the 3 key factors of success of Angel Maria Herrero’s blog.
Controversial current affairs posts : Angel Maria likes to express his point of view with a lot of irony and controversy. With his sense of humour you could almost think he was German. Among the posts I would highlight are the ones about air traffic controllers and Sinde . He has clearly understood how to write articles that provoke a reaction from his readers as can be seen from the number of comments (see also “How to get more than 50 comments on a post” ).