Features detail
Immediate results Since ads appear in search results immediately after being posted, they are effective in situations that require immediacy, such as sales promotion campaigns and limited-time events.
cost We use a pay-per-click model, which charges for each click. This makes it easier to control your advertising budget, and by setting the cost per click at 200 yen, for example, you can be sure to stay within your budget and measure effectiveness.
Targeting Detailed targeting can be set by region, age, switzerland mobile database gender, hobbies, etc., making it possible to efficiently promote a series of products to specific user groups. It is also easy to create a retargeting strategy based on past purchasing behavior.
Features detail
Sustainability Once content has been ranked highly through SEO measures, it can continue to attract organic traffic for a long period of time, unless competition intensifies, and when combined with internal links, it can maintain its ability to attract customers.
Reliability Because it is perceived as a natural search result by users,Organic SearchIt tends to be more trustworthy for users who visit via it. When providing information, it is important to use reliable data and examples.
No Cost Click The biggest attraction of SEO is that there is no direct cost for clicks on search results. Therefore, if you can attract a stable number of customers, you can reduce your costs in the long term. However, regular content updates and optimization are essential to get the most out of this.
By fully understanding the above features, you can use it in the right situations according to your business goals and objectives.Pay-per-click advertisingorSEOYou can effectively select and utilize them, and build a strategy that makes the most of the strengths of each. For example, if you want an immediate effect on a new product launch, it is wise to recommend listing ads, and if you want to attract customers in the long term, SEO is recommended. Be flexible in reviewing your measures while watching the market situation, and regularly evaluate and improve them based on the accompanying numerical data.