Worth posting refers to something that is different from daily life, just like people in daily life post WeChat Moments because of something worth celebrating. The burden of sales posting WeChat Moments often comes from "not worth posting" or "not suitable to post".
I have conducted a sales survey and asked them why they don't post to close deals and complete sales. I don't know if posting WeChat Moments will have any effect. There is really no other way, so I post two posts to try my luck; I am just an ordinary salesperson who introduces products and quotations to customers and can't say anything high-sounding; I don't think it is suitable for me to post WeChat Moments that educate users, as they are all bosses and executives; I don't know what to post in daily life except product introductions, but it's boring to post product introductions all the time.
Sales do not regard posting on WeChat Moments as japan mobile numbers their own battlefield. They pay more attention to communicating with customers, introducing products, demonstrating products, and quoting prices.
This is not a sales problem, but a sales team culture and sales process orientation. . Who prefers to post on WeChat Moments? Since sales are reluctant to post on WeChat Moments and think that there is nothing "worthy of posting" and many contents are "not suitable for posting", let's take a look at who prefers to post on WeChat Moments or regards WeChat Moments as their marketing "main battlefield".
Pre-sales consultants for major customers/marketing solution experts, especially pre-sales consultants or solution experts for major customers who provide customized solutions, are trying their best to build their own expert personas in their WeChat Moments. The main contents include sharing speeches, customer training, customer on-site work scenes, customer testimonials, signing ceremonies, etc. Agent bosses/WeChat merchants/individual entrepreneurs Agent bosses mainly post transaction contracts, customer on-site, customer testimonials, team management, etc. WeChat merchants mainly post product-related information.