he Overstock example illustrates this perfectly:

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Also, make sure you have a strong search capability. Use exit-intent popups to increase conversions An exit-intent popup gives potential customers another chance to buy your product. It effectively tells the customer, “Wait, are you sure you want to leave? Let me give you a little kick.” You can use Hello Bar to create exit popups that invite readers to stay. Offer coupon codes or other incentives to make a purchase. Overstock.

com created a clever exit popup cp number philippines that appears when you try to leave a specific page. Exit Intent Ecommerce Optimization This is a "spin to win" game. When we spun it , it was 15% off. Overstock came up with this screen: Exit Intent Discount Popup - eCommerce Optimization Even if you don’t want to buy right now, you can enter your email address to reserve the offer . Note this unusual and effective CTA: “Unlock 15% off.



” Make full use of CTA buttons to increase e-commerce conversion rates Speaking of CTAs, if you want your eCommerce optimization process to be effective, your CTA buttons should inspire and delight your audience. Ideally, you want to use unusual language. T “Unlock 15% off.” It’s both creative and authoritative. You don’t want to assume that your CTA button will be effective. Make sure to A/B test your CTAs frequently to see which ones are more persuasive to your audience.