Optimize content based on data

[rochon.a1.119]

Also, take into account these aspects that Google shows you:

Trust: If Google doesn't show you trust, it means you need to change the way you write so that you connect better with the child it is suggesting to you.

Sentiment: In this section you might see any of three colors: green, red, or gray. Green means the sentiment is positive, red means the sentiment is negative, and gray means the sentiment is neutral.

API Score: You can use the colors mentioned above to locate the sentences that are perfect and avoid the ones that may cause problems in your content.

Step 5:
You have obtained all the essential data to rank on Google, take into account this data for better content:

Intent: As mentioned, the first thing you should look at when looking for a keyword is the user intent behind it. Likewise, if you search for a keyword and Google shows you videos or a checklist, you should optimize or change your content according to this pattern.

Fast loading: This is important, not only because Google considers it as a ranking factor, but because you, as a user, have probably experienced that when a blog does not load quickly, you leave and go to another one. You should avoid this at all costs!

Keyword targeting: This is the time to place your keyword in the right places, i.e. title, meta description, image names, among others. However, you must take into account that your site must have a natural reading rhythm, with no keywords that sound too robotic.

Use simple URLs: You can use the tool to analyze your links and make them more user-friendly; make sure they are clean without looking like spam.

ALT Attributes: Avoid using keywords that have nothing to do with the image, name your images with the terms that users search for them to attract quality traffic.

Videos: Did you know that videos will account for 82% of all lebanon mobile database internet traffic by 2022? Use more audiovisual resources within your content and you will attract a larger audience.

Internal links: PageRank flows from page to page, so you shouldn't underestimate the power of your internal links to improve your rankings .

Data-driven content marketing

Develop your data-driven content marketing strategy

Download this ebook! →
ADS illustration
Conclusion
Google’s Natural Language API has taught us a great lesson about content optimization.

The best information for audiences is that which gives a natural and not artificial or robotic meaning.

It doesn't matter if your articles are over 2,000 words long if none of the sentences provide the value your users expect and need, so the success of your site is not guaranteed.

Page speed, inclusion of images and videos, and more are all important, but nothing beats content that answers people's questions clearly and with backed-up facts.

This tool is definitely helpful and will give you the confidence that your content will rank at its best.