Overall sentiment with classification
Related keywords and hashtags
Sentiment overview on specific social media malta b2b leads channels
Sentiment overview by data source (text, tag, media type, etc)
Sentiment overview by country, region and other demographics
Changes in sentiment over time
Best tools for customer sentiment analysis
Measuring customer sentiment can be tricky as it’s not exactly a quantifiable metric.
Thankfully, there are some powerful sentiment analysis tools out there to help you navigate the complexities in gauging customer experience and extracting actionable insights.
Here are three sentiment analysis tools you can use:
Sprout Social
Sprout Social is an all-in-one social media management platform that offers sentiment analysis as part of its AI-powered social listening capabilities.
Screenshot of Sprout Social’s sentiment analysis tools showing negative and positive sentiment scores and identifying sentiment trends across timelines
Refine your strategy by exploring customers’ feelings, thoughts and opinions on specific topics, competitors, products and more. Sprout gives you a visual score summarizing the average sentiment around your brand as well as a graph tracking sentiment trends over time. Check out the advancements in calculating sentiment scores and how it is done at Sprout Social.
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