Building the value of the offer :

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Customers see that the main product can be more functional with additional accessories.
Reducing unit cost : With promotional sets or complementary products , the customer feels more value in their purchasing decision.
Social effect : Customers are more likely to choose products that are often bought together by others (e.g. the frequently bought together option in WooCommerce).
Read more about user psychology in e-commerce in our article: "UX Optimization in WooCommerce Stores" .

The impact of cross-selling on order value
Implementing cross-selling allows you to increase your basket value by:

Higher Average Order : Customers purchase more products in one transaction.
Lower customer acquisition costs (CAC) : Higher order value per gcash phone number data customer means a higher return on your advertising investment.
Increased customer loyalty : Customers feel that the store understands their needs well, which encourages them to make repeat purchases.
It is worth integrating cross-selling with other strategies, such as up-selling , to maximize the potential of the store. Details can be found in the article: "Strategies for Increasing Conversions in WooCommerce" .

Examples of products ideal for cross-selling
Not all products are suitable for cross-selling, but those that best complement a customer’s purchase are ideal candidates. Here are some examples: