Timing Your Automated Text Messages for Maximum Impact

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Besides the time restrictions imposed by SMS compliance frameworks, keep in mind these recommendations for timing your automated text messages:

Use the Best Time Windows
Generally, consumers tend to engage bahamas whatsapp number data with brands across channels in the afternoon, between 1 pm and 5 pm. However, eCommerce promotions might be more effective to encourage online shopping during the evening hours.

Consider the Audience
For example, younger consumers are inclined to sleep late, and might not appreciate text messages sent in the morning hours.

Test Your Theory
Use A/B testing to establish whether customers prefer morning or afternoon messages, contact on weekdays or weekends, and the effect of different types of messaging.