Business Data

According to Social Media Examiner, around 80% of marketing experts use visual posts in their social media marketing. The other most common types of content are videos (63%), blogs (60%) and live videos (35%). The fact is: the visual impression on a social network page is very important. The eye is ...

3. You have too many touchpoints
Email, phone, social media, support tickets, live chat, messenger apps… the list of communication tools available to customers today is long.

The difficult part? You may lose track of who said what, when and where.

When you document all interactions with customers ...

During the pandemic, many small and medium-sized businesses have developed a taste for CRM software; a small ray of hope in the middle of the crisis, so to speak. A CRM system can standardize their workflows and automate their business processes in ways never seen before. And although the ...

When you run a nonprofit, you have to fulfill different roles on a daily basis. CRM software can take the burden off your shoulders by eliminating unnecessary manual tasks: no more creating email campaigns from scratch or constantly transferring data between different apps.

The right CRM platform ...

The most useful CRM software also includes marketing automation tools so you can better align your sales and marketing efforts, including email marketing. Marketing automation software can help you create customized messages, including drip marketing campaigns, that help build and maintain ...

As an independent financial advisor, you may be wondering if you really need customer relationship management software, or CRM for short . No matter how big or small your business is, you can probably benefit from a CRM system: Marketing and workflow automation lets you work more efficiently, and ...

Every business needs to do marketing, but even more so for SMEs who want to keep up with their larger and better-known competitors in today's dynamic markets. To reach potential customers with their marketing, companies use various online channels such as email marketing, inbound marketing and ...

Social selling is more than just posting interesting content on social media. You need a concrete strategy to identify and target the right leads and get those conversations off social media so you can close the deal.

If you are just starting out with social selling, the following tips can help you ...

Many companies use CRM and marketing automation tools to create tailored and individualized marketing campaigns. This is incredibly important because 71 percent of consumers today expect brands to provide them with personalized service.

First, segment your customer base based on past purchases ...

Do you run a business? Is a good work-life balance even realistic – or are stress and burnout simply part of the price of running your own business?

There is no clear answer to this question. In fact, there is no "ideal" definition of work-life balance, as everyone is different. One thing is clear ...